Q In this forum please search the Internet for news stories, blog posts or websites detailing marketing, sales promotion or advertising disasters or mistakes -- especially if they involve an international or multi-cultural dimension. You can use Google, Google News or any other search tool. The question we are asking here is -- why? Why did the marketer or advertiser do it that way, and what were they trying to accomplish? Why did they fail And secondarily -- in what types of markets would this marketing campaign or strategy NOT work.
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